Jennifer Jerald Strategies
Jennifer Jerald Strategies
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  • Meet Your Coach
  • Testimonials
  • Nutrition Supplementation
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  • More
    • Home
    • Meet Your Coach
    • Testimonials
    • Nutrition Supplementation
    • Hire Jennifer to Speak
    • Jennifer's Books
    • Jennifer's Music on Apple
    • Jennifer's Music-Spotify
    • Podcast
    • Blog
    • Contact Us
  • Home
  • Meet Your Coach
  • Testimonials
  • Nutrition Supplementation
  • Hire Jennifer to Speak
  • Jennifer's Books
  • Jennifer's Music on Apple
  • Jennifer's Music-Spotify
  • Podcast
  • Blog
  • Contact Us

Meet Your Coach, Jennifer Jerald

Certified Personal Trainer • Whole-Person Wellness Coach

Jennifer's Story

2006-2024

WHO IS JENNIFER JERALD

Jennifer Jerald is the Founder and CEO of Jennifer Jerald Strategies, LLC and the creator of a whole-person approach to personal training and lifestyle change that meets people exactly where they are.


Through her own lived experience, Jennifer learned how to move forward from morbid obesity, chronic health challenges, and years of feeling disconnected from her body. That journey led her to a deep passion for helping others reclaim strength, confidence, and dignity—without restrictive dieting, intimidating gym environment, or shame-based motivation.


With nearly two decades of experience in group fitness and personal training, Jennifer specializes in working with adults who feel overlooked or excluded by traditional fitness spaces—particularly older adults, beginners, and individuals navigating physical limitations, weight concerns, or health transitions. Her work is grounded in safety, simplicity, and nervous-system-aware coaching.


Jennifer’s methods integrate strength training, functional movement, and mindset practices such as diaphragmatic breathing, visualization, and body awareness to support sustainable progress—physically, emotionally, and behaviorally. Her approach is collaborative, compassionate, and focused on long-term quality of life.


In addition to her coaching work, Jennifer is the author of five bestselling books centered on emotional wellness and personal growth. She is also a keynote speaker, podcast guest, and media contributor, known for weaving storytelling, original music, and lived wisdom into messages of hope, resilience, and empowered change.


Affectionately known as Coach JJ, Jennifer is recognized for her grounded presence, clear guidance, and unwavering belief in the capacity for growth at any stage of life.

She’s got you.


Because transformation isn’t accidental—it’s intentional.


“Personal transformation is not a natural phenomenon. It is a choice.
Choice is the difference between tragedy and triumph.”
— Jennifer Jerald  

  


Schedule Your Consult Today

WHY CHOOSE JENNIFER

With over 40 years of lived experience and nearly 20 years of hands-on coaching, I understand what it feels like to want change—and not know where to begin.

I’ve walked the road of emotional overwhelm, low confidence, and repeated attempts to “get healthy” that didn’t last. That experience, combined with professional training and years of client success, allows me to meet you with both empathy and clarity.

As a licensed and professionally trained coach, I specialize in helping adults—especially beginners, older adults, and those navigating health or life transitions—build strength, confidence, and consistency in ways that feel supportive rather than overwhelming.

My work is not about perfection or pressure.
It’s about practical steps, safe movement, and sustainable habits that fit real life.

The question I’m asked most often:

“Jennifer, can you help someone like me?”

And the answer is simple: Yes.


If you’re willing to start where you are, we can create a path forward—one built on dignity, trust, and progress that lasts.

You don’t need more motivation.
You need a system that works with you.

When you’re ready, I’m here.

Ready to Begin? - Let's Take The Next Step Together

NEXT STEPS

The next step is a personalized 1-on-1 Fitness & Nutrition Consultation, designed to help us understand your needs and determine whether this approach is the right fit for you.


Before we meet, you’ll be asked to complete two brief forms:

  • Health & Lifestyle Questionnaire
  • PAR-Q+ (Physical Activity Readiness Questionnaire)

(Both forms are available just below this section.)


Once completed, you’ll be ready to "Meet Jennifer" at your chosen date and time (from the scheduling link). During our intake review, we’ll talk through your goals, any concerns, and which support option makes the most sense for you.


Who This Is For

This program is designed for adults who want support that feels safe, realistic, and sustainable, including those who:

  • Are new to fitness or nutrition and aren’t sure where to begin 
  • Understand the basics but feel hesitant due to age, size, or past experiences 
  • Have tried before and are ready for a more supportive, whole-person approach

You do not need to be confident.
You do not need to be “in shape.”
You only need to be open to starting where you are.


About the Investment

I’ve spent over 20 years and significant personal investment developing an approach that supports lasting change—physically, emotionally, and behaviorally.

Your commitment can begin as simply as $392 for a 4-week program, designed to help you build confidence, consistency, and momentum without overwhelm.


Imagine This

Imagine moving through your day feeling steadier and more in control.
Imagine noticing strength returning—physically and emotionally.
Imagine waking up without the weight of stress, shame, or pressure to be “perfect.”

This isn’t about becoming someone new.
It’s about coming home to yourself.

When you’re ready, the next step is waiting.

Learn More About Getting Started

Downloads

January2020PARQPlusFillable (pdf)

Download

Lifestyle & Health Questionnaire PDF (pdf)

Download

Fit • Fun • Fierce • Bold • Confident

Strength That Supports Real Life

Confidence built through consistecy

Strength That Supports Real Life

We focus on functional strength, mobility, and simple movement that supports daily life. Programs are designed to meet you where you are, build safely over time, and help you feel more capable in your body.

Movement that feels approachable

Confidence built through consistecy

Strength That Supports Real Life

Fitness doesn’t have to feel intimidating or overwhelming. Sessions are designed to be engaging, supportive, and realistic—so showing up feels doable, not draining.

Confidence built through consistecy

Confidence built through consistecy

Confidence built through consistecy

“Fierce” isn’t about pushing harder—it’s about trusting yourself again. As strength and consistency grow, many clients discover a quiet confidence that carries into daily life.

Ways We Can Work Together

4-Week 60 Program

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 8 - 60 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment at 4 weeks
  • 24/7 Text (answers during business hours)

4-Week 30 Program

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 8 - 30 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment at 4 weeks
  • 24/7 Text (answers during business hours)

6-Week 60 Program

Included with this Package

  • Goal Setting aka 6-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 12 - 60 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment at 6 weeks
  • 24/7 Text (answers during business hours)

6-Week 30 Program

Included with this Package

  • Goal Setting aka 6-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 12 - 30 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment at 6 weeks
  • 24/7 Text (answers during business hours)

12-Week 60 Program

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 24 - 60 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment every 4 weeks
  • 2 Hours per month - Focused Transformational Coaching (*$900 value)
  • 24/7 Text (answers during business hours)


12-Week 30 Program

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Physical Assessment
  • Weight & Measurement Assessment
  • 24 - 60 minute customized training sessions (in-person or via zoom for online clients)
  •  Reassessment every 4 weeks
  • 2 Hours per month - Focused Transformational Coaching (*$450 value)
  • 24/7 Text (answers during business hours)


BASIC NUTRITION

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Nutrition Intake
  • Weight & Measurement Assessment
  • Macro Assessment
  • Basic Nutrition Meal Guidelines
  •  Reassessment every 4 weeks
  • 24/7 Text (answers during business hours)

Monthly Subscription

NUTRITION PLUS

Included with this Package

  • Goal Setting aka 4-week Vision Planning
  • Breath work and Tapping Training
  • Nutrition Intake
  • Weight & Measurement Assessment
  • Macro Assessment
  • Personalized Nutrition Meal Guidelines
  • 1st order of Herbalife Nutrition Shake of your choice
  • Macro Guide
  • Laminated Grocery Shopping List
  •  Reassessment every 4 weeks
  • 1-30 minute mindset coaching call per week
  • 24/7 Text (answers during business hours)

Monthly Subscription

  • Privacy Policy
  • Terms and Conditions

Jennifer Jerald Strategies

PO BOX 10095 - Spokane WA - 99209

(509) 991-7303

Copyright © 2021 Jennifer Jerald Strategies - All Rights Reserved.

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